Page jacking is a method of search engine spam that’s similar in nature to scraping. The difference
is that with page jacking, whole pages — and even whole web sites — are copied for the purpose of
increasing search ranking and traffic for another site.
In one example of page jacking, a person might copy a whole site like Microsoft. They then cloak
that site, but it still appears in search listings. Then, when unsuspecting users click through the
listing for Microsoft they’re taken not to the Microsoft page, but to another page that the hijacker
funnels them to.
Not only is page jacking a good way to get your web site delisted from search engine results, but it’s
also a crime that can result in a stiff fine and possibly jail time. There are also trademark and copyright
infringement issues associated with page jacking.
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