A sad fact of crawlers is that sometimes you’ll be treated unfairly when you’ve
done absolutely nothing wrong. Some of the strategies that you may want to
use to improve the optimization of your site can look suspicious to crawlers.
They’ll see those strategies and automatically penalize you for trying to spam
the search engine, even when you’re not.
That’s what makes it so important for you to understand not only the intimate
details about how crawlers work, but also about what makes them happy and
what makes them move on without looking back.
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